What her clients actually say

Not your average
accountant.

Thirty years of clarity, confidence and steady cashflow — and a business that runs without her.

Nicky Menakaya, smiling, seated on a wooden stool in a floral dress and orange blazer

hi — I’m Nicky

Book a callHer story ↓

scroll — the story turns

Chapter 01 — Her story

The woman behind
the numbers.

Every accountant has a spreadsheet. Very few have a story like this one — and it’s the story that explains why her clients never leave. Follow the line.

  1. act i

    The corporate years

    A long career in corporate finance. Impressive title, dependable salary — someone else's numbers. Steady, yes. But a straight line to somewhere she hadn't chosen.

  2. act ii

    The leap

    She left the 9-to-5 and started her own practice — from a bedroom. No clarity, no roadmap. The exact mistakes she now teaches other accountants and business owners to avoid.

    the scary bit

  3. act iii

    The letters after the name

    Fellow of the Chartered Certified Accountants — the top of the professional ladder. Thirty years of knowing what the numbers are trying to say.

    MPHIL · FCCA

  4. act iv

    Top Choice Accountants, Essex

    The bedroom operation grows into a thriving practice — new ventures, sole traders and partnerships, with clients who have stayed for more than ten years.

  5. act v

    The Financial Education Academy

    Founded so small-business owners stop making the mistakes she made. Clarity, confidence and contentment — steady cashflow, in business and in life.

    the good part →

Today, the business runs perfectly without her.

Four grown-up children, travel whenever she likes, work entirely on her own terms — and a hundred-plus small businesses shown how to do the same. She even wrote it all down.

keep going — the book’s next ↓

Chapter 02 — The book

She literally wrote the book on it.

keep scrolling — the pages turn

Ready when
you are.

Take the book home — then bring your questions to a free discovery call. Best homework you’ll ever be set.

Get my book ↗5

the company it keeps

Clarity for non-finance business managers — numbers explained the way a friend would, not a textbook.

★★★★★

Foreword by Raymond Aaron

New York Times bestselling author

3

who it’s for

If numbers make you
nervous — it’s for you.

Founders, sole traders, partnerships. Anyone whose business has outgrown gut feel; anyone who makes real decisions and would like the numbers on their side while they do it.

that’s you, isn’t it?

4

the idea

Why does two plus two
make one?

Because a hundred scattered numbers — invoices, VAT, payroll, the shoebox of receipts — should add up to one clear picture you can steer a business with.

Not jargon. Not spreadsheets for their own sake. One picture, steady cashflow, decisions you stop second-guessing.

1

what’s inside

Four ideas that pay
for themselves.

  • Reading your numbers without fear
  • The steady-cashflow method
  • Pricing, profit and cash — on speaking terms
  • A business that runs without you

chapter four changed my Tuesdays

2

2 + 2 = 1

For Financial
Decision Makers

Clarity for Non-Finance Business Managers

Nicky J Menakaya

MPHIL, FCCA · Award-winning author

Foreword by Raymond Aaron — New York Times bestselling author

a book by an accountant
who talks like a person

2+2=1

for financial decision makers

✿

NICKY J MENAKAYA

MPHIL · FCCA

for every owner who’s ever nodded
along in a finance meeting x

go on — take a copy x Nicky

Get my book Know more about the book

Chapter 02 — The book

She literally wrote the book on it.

2 + 2 = 1

For Financial
Decision Makers

Clarity for Non-Finance Business Managers

Nicky J Menakaya

MPHIL, FCCA · Award-winning author

Foreword by Raymond Aaron — New York Times bestselling author

Why does two plus two make one?

Because a hundred scattered numbers — invoices, VAT, payroll, the shoebox of receipts — should add up to one clear picture you can steer a business with.

  • ✓ Reading your numbers without fear
  • ✓ The steady-cashflow method
  • ✓ Pricing, profit and cash — on speaking terms
  • ✓ A business that runs without you

Foreword by Raymond Aaron — New York Times bestselling author.

Get my book ↗Know more about the book →

Chapter 03 — The course

The book explains it.
The course rehearses it.

Think Rich, Live Rich is Nicky’s online course — the thinking that sits underneath every good financial decision, taught the same way she teaches the numbers: plain English, worked through, no jargon.

  • The mindset that keeps money once it arrives
  • Habits that make wealth a routine, not an event
  • Everyday decisions, judged by what they cost you later
  • A plan you can actually keep — at your own pace
Take the course

coupon’s already on it x

Online course · Udemy

Think Rich,
Live Rich

Taught by Nicky J Menakaya — MPHIL, FCCA. Watch at your own pace, come back to it whenever the question comes up again.

Enrol on Udemy ↗

Chapter 04 — How we work

Five services.
One steadier business.

Top Choice Accountants Essex prepares accounts for small and medium-sized businesses — new ventures, sole traders and partnerships — with the same thoughtful approach every time. The first meeting is free, no obligation, at your premises.

Records set up around how your business actually works, kept in the correct format — with recommendations for improvement, not lectures. We never hand you accounts without explanation: we sit down, compare and question them with you until they make sense.

From day-to-day books to year-end financial statement preparation for new ventures, sole traders and partnerships — prepared properly, filed on time, and walked through with you line by line.

For many clients the most important document of all. Produced monthly or quarterly, presented clearly and on time, and interpreted alongside you — so strategic decisions rest on accurate information rather than instinct.

Profitability reviewed and simulated from your proposals. Raising finance? A detailed cashflow forecast is prepared — and Nicky accompanies you to the bank.

Tax planning, returns and payroll handled end to end. We identify your typical stressors and work to make them disappear — that's the job.

=

steady cashflow

five things, one result — told you 2+2=1

Chapter 05 —In their words

Signed by the people
who’d know.

Accountants sign off accounts. Here, the clients sign off on the accountant — every word below is theirs.

★★★★★
“Not your average accountant! Nicky provides more than accounting services — support and advice. She has helped me navigate and understand the complexities of my growing businesses. Professional, approachable and compassionate.”
EmmaConsultancy Services
★★★★★
“Other accountants kept my business compliant, and that's the best I can say about them. TCA Essex help me understand my business and plan ahead — it's taken me from anxiety about tax to confidence and clarity. They deliver what they promise.”
Julie & Co.Partnership
★★★★★
“Alongside the day-to-day accounting, Nicky works with us on our financial literacy, growth strategy and steady revenue — expert advice, including marketing. We are now very relaxed.”
Michelle ZuzcikiClient
★★★★★
“Nicky has changed the way I look at my accounts — she has the patience to explain things in layman's terms until I understand them properly. I'm now financially literate about my own business, and it has totally transformed the way I feel about cash flow.”
Tony & MarkEnterprises

10+ years

how long many clients have stayed
★★★★★
“They've taken out all the worry and work that comes with accounting. I'm constantly changing my mind about goals — Nicky adapts my planning suitably. Highly recommended.”
Anthony BrainEnterprises

Chapter 06 —Your turn

Her business runs without her.
That’s the point.

Nicky built a practice that produces steady cashflow whether she’s at her desk in Essex or somewhere far more interesting. Now the question is about your business: does it fund the life you actually want? Where’s your next destination going to be?

LisbonSantoriniKyotoCape TownLake ComoReykjavík

I have a sneaky feeling I know the answer… — Nicky x

Let’s take the stress out of your business.

A clear roadmap from your numbers to your ideal situation — we find your typical stressors and make them disappear. The first meeting is free, no obligation, at your premises.

Book a discovery call info@nickymenakaya.com